Tag: market research

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Do You Need Market Research?

Do You Need Market Research?

Market research is one of the most important elements to developing your marketing campaign. It is the systematic gathering, recording and analysis of data from your market relating to products and services. You might have a fantastic product that you think people will love, but you need to completely understand your market inside and out

Launching a New Product? Market Research

Launching a New Product? Market Research

Knowing your target market is one of the most important elements to a successful marketing campaign, if not the most important. Marketing to those that are not in your target market is useless and extremely wasteful! But knowing your target market becomes even more critical when you are launching a new product. Why? Because you

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