When it comes to any business, branding is a crucial aspect. If you think about the most successful and popular companies in the world, their brands is something that everyone is familiar of. If you are building your company’s brand, you must also make an effort to build your personal brand because it is just
Being a first timer in business is really challenging, but it is also very rewarding. Expect to face many conflicting pieces of advice because you are an aspiring entrepreneur who is just starting out. While you should also expect failures and challenges along the way, there are things that you can do to help you
I have been experiencing Matthew Ferry’s “Inspired Action Weekly” Life Coaching course, and it is absolutely fantastic! If you’re looking for an inspirational course that will make your life better, this is it! I’ve always been skeptical to all the hype about life coaches and self improvement, but after meeting and working with Matthew Ferry,
Running a business can be very challenging, let alone a 100% virtual based business. When managed correctly, virtual employees can be a great asset. Unfortunately, without effective management, keeping virtual employees productive can be a struggle. I have ran a virtual company over the past 11 years. Based on this experience, I have put together
You work hard to get new customers. You advertise, send thoughtful marketing messages, and delivery a quality product or tremendous service. But is that enough? A extremely powerful way to keep customers loyal is to provide exceptional post transaction service. Aka the follow up. Keeping in touch with a simple letter, email or even a
The other day I posted a blog about making your marketing message evoke emotion in the audience. I’m going to focus on another great tactic for evoking emotion; surprise. Today’s marketing landscape is extremely crowded. And competition is not slowing down. To get the attention you want, you need to have more than just a
The response to the launch of my new Web 3.o book, Marketing in the Moment, has been great! It has received some excellent reviews, and I couldn’t be happier with the results. But I have some really exciting news! For the next 3 days (7/26-7/28), Marketing in the Moment will be FREE on Amazon if
I thought it might be time to write a helpful blog post about stress management. Lets face it, we all need it! Especially at work. With the economy the way it is, it’s hard to not get stressed out about your job, money issues, time management, etc. But being stressed does not help you at
Social media is becoming an increasingly powerful medium and everyone is joining in on it. Not just you, me and Joe Schmo, but celebrities are getting in on the action, too. Social media is not only a way for people to connect with each other, it’s a network of ideas. It’s an avenue of instant
As you know, the iPhone 4 has recently hit the shelves and is quite popular. A few weeks ago, it became known that there are antenna problems with the new phones, causing dropped calls and a whole lotta hoopla. The issue can be seen when the iPhone 4 is gripped a certain way- there are
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