Today’s topic is this: What am I personally advising my clients to do? What are we doing for clients so that you can start to get some insight into some things that you want to really start to think about? So a couple of disclaimers before I jump in and start telling you a little
As a small business owner, you wear many hats. We get it. You don’t get to just work in your chosen industry. You’re also busy tackling tasks ranging from payroll to emptying trash cans to trying to create your own digital marketing strategy. We’re not accountants and we’re probably not close enough to empty
There’s a good chance that many of you have attended a webinar or a training course before that was designed to teach you effective sales and marketing tips for your startup. And, there’s a good chance that you may have found many of those tips to be absolutely effective… at being entirely ineffective. Don’t get
Change. Times change. Customers change. Their needs change. And your business changes. So why hasn’t your marketing strategy changed? In a post-Amazon age, customers are more savvy and well-educated than ever. They know that your product (and even the service that is your product) might be no better or worse than your competitors. Each of
For any business, content marketing is one of the most effective strategies that they can tap on. That’s because of the many benefits that it can bring. Content marketing, if done right, can get you the traffic that you need, establish credibility and reputation and notice the overall growth in your business, without necessarily having
The marketing strategies used by businesses and companies today are gradually becoming digital. This is the reason behind the changes in the traditional marketing techniques. The internet has been a powerful tool in the way we promote business. In fact, it has opened more doors to more resources than ever before, and entrepreneurs must take
If you have a business and you are selling products and services, you would know that it is not easy to make money, unless customers will patronize what you are selling. And no matter how great your products and services are, there will always be competition and there is no guarantee that you will be
Marketing is one of the things that is considered crucial to the success of a company, and if you have owned or tried managing a business in the past, you would have experienced how difficult it is to market your business. It is never easy to get customers come knocking on your doors, and sometimes
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