Month: January 2010

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Guerrilla Marketing Mentioned on the Grammy's

Guerrilla Marketing Mentioned on the Grammy's

I typically don’t want the Grammy’s, but I decided to this evening.  While watching the Grammy’s, one of the bands that got some help from Guerrilla Marketing (The Zac Brown Band)  WON and a Grammy.  Since they got quite a bit of help from Guerrilla Marketing they gave a plug to the brand.  Guerrilla Marketing

Sales Strategy — Know what Your Selling

Sales Strategy — Know what Your Selling

How many times have you been in a situation where you are being sold to?   I can think of at least 50 in just the past week: Wine at dinner Upgrading Salesforce.com licenses Better car wash Warranty on a new printer Etc, etc. etc. What I’ve found is that I’m much more likely to buy

You gotta be a little crazy in 2010

You gotta be a little crazy in 2010

We’re in-store for another interesting year.  I always enjoy interesting however as it keeps me on my toes.  If marketing and entrepreneurship were that easy then everyone would be doing it! Here’s what I mean when I say crazy: #1 First off, read my other blog post on some general trends and more specific to

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