My new Web 3.0 book, Marketing in the Moment, launched on Tuesday. It was such an amazing experience! I put my heart and soul into that book, and it was over a year in the making. And I couldn’t be happier with the results! My team at Taz Solutions helped market the book for me.
Today is the day of my book launch!! Marketing in the Moment: The Practical Guide to using Web 3.0 Marketing to Reach Your Customers First serves as a complete, practical, no-fluff desk reference to next generation online and mobile marketing. Check out my book launch site. Companies of all sizes can learn to successfully utilize
Marketing and honesty are not usually associated together. Not all marketers are liars, but sales/marketing gets a bad rap sometimes. This goes back for as long as people were selling things. Think back to the days before internet, TV or even radio. Quacks were selling “elixirs” and cure-alls. Obviously, things have improved drastically with the
I know it’s been a long time since the #140Conf Twitter Conference in NYC (April 20th), but I’ve been so busy I haven’t had a chance to upload my pictures! I finally had some spare time and I figured I would write another post so I could share them with you! I had such a
Blogs grow your visibility – and therefore enhance your marketing efforts. Search engines LOVE blogs because of their content-based nature. Blogs are also one of the best places to start building (or expanding on) relationships. This should be considered an extension to your sales process. Most companies don’t have enough resources to call on customers
At this writing YouTube has 71 million unique visitors a month. But a site called USTREAM.tv will take your Web marketing 3.0 efforts to a new level. I’m talking about watching events and videos as they happen. Want to watch a viral video? Join into the channel and watch as it unfolds. Want to get
Let’s look at how to use apps in your Web 3.0 marketing. In these instances of apps, we are looking for software tools, add-ins and fun programs that help us accomplish a few things: Increase the relationship building among your prospects/client Aid in the experience your prospects/clients receive Make communication easier and faster Help with
What are Web apps? An “app” (which is shorthand for “application”) is a piece of software that may be found on your computer, mobile phone, or across the Web. Originally, all software programs have been called “apps” (Tim Sanders actually wrote a book entitled, Love is the Killer App). But recently apps have come to
Groupon.com is a fun, cheap and easy way to market locally! If you haven’t heard of it yet, check it out! Groupon started in 2008 as a way to make it easier for people to enjoy the great things in their community. There is a Groupon for most cities, and they are growing everyday. Here
There has never been a better time in history than now to be marketing on the Internet. How would you like to be ahead of 98% of other marketers, gain an unfair advantage over your competitors, and start grabbing market share before anyone realizes they should have been doing the same for the past year? Hopefully,
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